Target Audience Research

When creating our film we didn't have a particular audience we were trying to reach. From our genera, we can figure out who our target audience would be as well as their characteristics, namely;

1. Age: Young, ~ 16-28

2. Gender: Male

3. Geography: Western nations

4. Income Level: Middle class

5. Education level: ~ Bachelors degree

Our Product is appealing to these demographics due to the history of horror films, as these are the main target demographics for films in the Horror Genera. 

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